Online Market Research Software

Market research has come a long way since the days of mall intercepts and door-to-door interviews.  
Consumers are increasingly spending time online, and market researchers are under constant pressure to capture data through the latest techniques that capture their attention.

At the same time, market researchers are continually being asked to do more with less – and on shorter time scales.  Internal customers have become accustomed to the modern world where insights can be achieved by typing keywords into a search box.  They want answers fast and at lower cost.

To address these issues and more, MarketTools has developed MarketTools Market Research Suite, a family of integrated products that helps market researchers achieve customer insights, lower costs, and execute research programs with greater flexibility.  

MarketTools Market Research Suite includes:

• MarketTools Survey Manager - create surveys, deploy them to target customers, analyze results, and track your projects quickly and easily
• MarketTools Panel Manager - create and manage online panels so you can deploy studies to your target audience rapidly and track changing perceptions over time
• MarketTools Community Manager - engage with your target audience in real-time through interactive social media tools, such as blogs, forums, polls, idea voting, and more
• MarketTools TrueSample - ensures that survey respondents are real, unique, and engaged

When you’re ready to take control in the online era and benefit from a comprehensive online research platform, MarketTools is uniquely qualified to assist you.

Learn more about MarketTools online market research solutions by visiting the pages highlighted above.