ZoomPanel Sample

ZoomPanel Tech is a 100% real, unique, and engaged panel of hard-to-reach information technology professionals used for providing opinions to market researchers. ZoomPanel Tech is the only IT panel to use TrueSample™ validation technology to ensure that each panelist is a real IT professional providing knowledgeable and thoughtful responses. ZoomPanel Tech addresses the industry-wide need for targeted, quality IT sample, enabling researchers to conduct fraud-free online market research with this elusive sub-segment.

MarketTools ZoomPanel Tech is the only panel to ensure fraud-free IT sample by passing all panelists through a three-step process:

• Each prospective panelist must pass through the TrueSample certification process, combining validation, digital fingerprinting, and de-duplicating technologies, to ensure that all panel participants are real, unique, and engaged.
• The panel is meticulously sourced from leading IT-focused content publications – not general consumer-focused sources.
• Panelists are pre-screened through rigorous industry screeners – designed to catch people who claim to be IT but don't have IT knowledge.

Participants are also pre-profiled on more than 100 B2B-specific attributes and another 30+ IT-specific areas of expertise – from Network Operations to Business Intelligence to Applications Security – delivering highly targeted sample so researchers can quickly and efficiently segment the panel as needed.

Benefits of ZoomPanel Tech

• TrueSample
  All panelists are real, unique, and engaged through the TrueSample certification process.
• Only Real IT Pros Can Join
  ONLY qualified IT professionals sourced from leading IT-focused content publications are invited to join.