MarketTools Named as Finalist in American Stevie Business Awards(SM)

San Francisco Market Research Firm Recognized for U.S. Hispanic Research Expertise

SAN FRANCISCO, CA – (MARKET WIRE) – June 14, 2006 – MarketTools, Inc., the defining provider of on-demand market research, was named a Finalist in the "Most Innovative Company" category in The 2006 American Business Awards. Of the finalists in this category, MarketTools was the only market research firm selected in part for its ground-breaking U.S. Hispanic market research service and expertise of the four distinct Hispanic acculturation groups. MarketTools was nominated alongside companies such as WebEx and Salesforce.com.

Hailed as "the business world's own Oscars" by the New York Post (April 27, 2005), The American Business Awards are the only national, all-encompassing business awards program honoring great performances in the workplace. Nicknamed the Stevies for the Greek word "crowned," winners were announced during the annual gala on Monday, June 12 at the Marriott Marquis Hotel in New York City.

More than 1,500 entries from companies of all sizes and in virtually every industry were submitted for consideration in more than 40 categories, including Best Overall Company, Best Executive, Best New Product or Service, and Best Corporate Social Responsibility Program. MarketTools competed in the Most Innovative Company category for up to 2,500 employees.

"Being named a Finalist in The American Business Awards is an important achievement," said Michael Gallagher, founder and president of The Stevie Awards. "It means that independent business executives have agreed that the nominee is worthy of national recognition. We congratulate all of the Finalists on their achievement and wish them well in the competition."

"We're honored that MarketTools is the only market research firm chosen as a Most Innovative Company finalist," said Amal Johnson, CEO of MarketTools. "This confirms that we're offering our customers the very best in on-demand market research technology for broader market research needs, and that our vertical market knowledge about the U.S. Hispanic community is valuable to others."

Details about The American Business Awards are available at www.stevieawards.com/aba.

About MarketTools
MarketTools is the defining provider of on-demand market research and the leading innovator of online market research. MarketTools combines the premier technology platform for data collection, reporting and analysis; industry-leading research expertise; and a best-in-class panel of over two million individuals worldwide to deliver deeper market understanding and interactive insight. The company provides a full spectrum of high-quality, highly accessible market research capabilities to leading businesses and organizations worldwide. Through Zoomerang™, the company offers the leading self-service platform for online research. MarketTools' solutions have empowered more than 400 of the Fortune 500 with faster, richer access to valuable market knowledge, helping them make critical business decisions with confidence. Learn more at www.markettools.com and www.zoomerang.com.

About The Stevie Awards
Hailed as "the business world's own Oscars" by the New York Post (April 27, 2005), Stevie Awards are conferred in three programs: The American Business Awards, The International Business Awards, and The Stevie Awards for Women Entrepreneurs. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.