Shopper Research:  Shelf Design & Shelf Communication

Create Effective Shelf Sets to Enhance Product Movement

Optimize shelf design and shelf communication for your brand with the MarketTools interactive visual shelf tool, a core element of our Shopper Research portfolio.  Design, test and revise planograms and model the consumer purchase decision process in real time – to help you understand the right shelf sets that will increase category sales.

The MarketTools visual shelf provides an engaging shopper experience, allowing respondents to point and click to see package details and drag and drop their “purchases” to a shopping basket in a game-like environment.  We make the testing process more fun for the respondent – which helps improve engagement levels and ensure quality research results. 

Shelf Talker Signage Testing	Interactive Shelf Testing

Our visual shelf technology replicates the in-store shopping experience more quickly and cost-effectively than mock store or 3D simulations – and gives you the advantage of making changes on the fly.  We deliver your study results in a graphical format that makes it easy to review your options and communicate them across departments and with retail and distribution partners.

► Contact us to learn how MarketTools Shopper Research can help you optimize shelf design and communication for your brand.

MarketTools Shopper Research Solutions

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