MarketTools CustomerSat / Enterprise Feedback Management
August 26, 2010 |
Voice of Customer Best Practices: Leveraging Customer Feedback as an Enterprise Asset
Bruce Temkin, Customer Experience Transformist and Managing Partner for the Temkin Group, and Justin Schuster, Vice President of Enterprise Products for MarketTools, discuss best practices for designing a Voice of the Customer program using Enterprise Feedback Management.
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MarketTools CustomerSat / Enterprise Feedback Management
May 20, 2010 |
Using Social Media To Enhance Your Customer Feedback Program
Join us for a valuable look at how to use social media to augment and optimize your ability to listen, analyze, and act on vital feedback from your customers.
Speaker: Justin Schuster, VP Enterprise Product Marketing, MarketTools
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MarketTools CustomerSat / Enterprise Feedback Management
May 14, 2010 |
How SimplexGrinnell Increased Customer Advocacy by over 200%
Join us to hear how SimplexGrinnell developed a process to not only measure the quality of customer relationships, but also take action to exceed customer expectations.
Speakers:
Karl Sharicz, Manager of Customer Intelligence, SimplexGrinnell
Bill Herald PhD, Research Consultant, MarketTools
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MarketTools CustomerSat / Enterprise Feedback Management
March 11, 2010 |
Real Business Results Through Enterprise Feedback Management: A Case Study with CareFusion
CareFusion increased its overall customer satisfaction by 26 percentage points after implementing an Enterprise Feedback Management solution.
Many companies are struggling with how to capture feedback from their customers, partners, and employees — and how to transform this feedback into real business results. Typical questions include:
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What are the critical steps in implementing a successful customer feedback program?
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How do I prevent the feedback from just ending up in a report with no business impact?
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How is enterprise feedback management affecting the bottom line?
CareFusion, formerly part of Cardinal Health, has successfully implemented the MarketTools CustomerSat enterprise feedback management solution across its service organization, elevating customer satisfaction to more than 90%.
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MarketTools TrueSample / Sample Quality Software
August 13, 2009 |
Increasing the Pace of Research Innovation: Releasing Business Potential Through Disruptive Technologies
As companies focus on increasing the pace and success rate of new product introductions, market research organizations and their agencies are under pressure to deliver more qualitative and quantitative research at higher quality, while staying at the same budgets. Innovators are responding to this challenge by leveraging technology in all aspects of their research processes. Maintaining status-quo or making incremental changes is not an option for them.
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MarketTools TrueSample / Sample Quality Software
May 5, 2009 |
Getting to the Bottom of Sample Quality: What Industry Leaders are Doing to Uncover the Truth and Take Action
The issue of sample quality has reached a boiling point. Researchers are now keenly aware of the high degree of overlap across popular online panels. And duplicate panelists aren't the only problem the industry faces. Recent MarketTools research showed that approximately 24% of panelists are not who they say they are.
So, it's no longer a question of whether we have a problem with sample quality. The question now is how to understand and deal with it so we can protect the integrity of our research and make confident decisions based on it.
Join John Ouren, executive vice president and general manager of panels and communities at MarketTools, as he moderates a roundtable discussion with Steve Schwartz, Group Research Business Manager at Microsoft, and other industry thought leaders as they discuss what sample quality actually means and how to achieve it.
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MarketTools TrueSample / Sample Quality Software
October 9, 2008 |
Data Quality – Real Results from the Research Frontlines
Data quality is a very hot topic in Market Research, but just how prevalent is the problem? "General Mills' innovative researchers" were among to first to begin research online - and today they are at the forefront of the data quality debate.
Join Jeff Hunter, Director of the Center for Learning and Experimentation at General Mills and John Ouren, EVP panels and communities for MarketTools to see the real numbers behind the data quality debate. Learn the real data about data quality - and what General Mills and MarketTools have found in their joint research on data quality.
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MarketTools CustomerSat / Enterprise Feedback Management
August 27, 2008 |
A New Force for Customer-Centric Innovation
Wendy Close, CRM Success Expert at Salesforce.com, explains the benefits of integrating customer feedback with your CRM solution. She will share how Salesforce.com leverages feedback gathered by CustomerSat Enterprise to respond to clients who require immediate attention, identify untapped opportunities, and communicate valuable information throughout the organization.
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Market Research Services / Custom Market Research
July 30, 2008 |
5 Steps to More Profitable Research Projects
More than ever companies are looking for ways to maximize profits. Many companies have turned to online market research as a way to collect customer feedback faster and cheaper. But, simply doing research online isn't enough!
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Market Research Services / Custom Market Research
February 14, 2008 |
Overcoming Barriers to Innovation: Five Ways New Research Approaches Can Help
Forward-thinking companies are discovering new ways to solve these innovation problems, using tools like online communities and trend mapping. Join MarketTools to learn how companies are using new collaboration and research tools to break through the barriers to innovation and unleash true creative thinking within their organizations.
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