Find out more about MarketTools software and services through this in-depth knowledge center. Download white papers, listen to podcasts, read articles, and even watch our webcasts. We’ve put together a comprehensive library of media for you to access and learn from – you can sort by type, product or title.

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Article Reprint

Research Business Report Reprint

Getting Back to the Basics: Initiative Aims to Quantitatively Predict Survey Engagement

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MarketTools TrueSample / Sample Quality Software
Article Reprint

MarketingNews Reprint

10 Minutes with... John Ouren, Executive Vice President and General manager of Panels and Communities for MarketTools Inc.

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MarketTools TrueSample / Sample Quality Software
Article Reprint

Package Design Magazine Reprint: Sudden Impact

Design research strategies to help you win at the shelf.

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Market Research Services / Custom Market Research
Article Reprint

2009 RBR Executives of the Year: It's Time to Implement Data Quality Solution

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MarketTools TrueSample / Sample Quality Software
Article Reprint

Quirk's Marketing Research Review Reprint: Designed to engage

What is the impact of survey design on respondent engagement? Nallan Suresh and Michael Conklin review MarketTools' comprehensive study examining the effect of survey design on data quality.

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Market Research Services / Custom Market Research
Article Reprint

Loyalty Management Reprint: Customer Satisfaction - Keeping Score Is Only the First Step

SimplexGrinnell, a MarketTools CustomerSat customer, advises: If you want to improve your customer relationships, you need to understand why customers rate you the way they do – and you need a systematic way to respond to their issues.

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MarketTools CustomerSat / Enterprise Feedback Management
Case Study

Canon U.S.A.

Canon U.S.A. thrives in the competitive digital products market by providing a complete product experience, leveraging CustomerSat to deliver industry-leading customer support and build loyalty.

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MarketTools CustomerSat / Enterprise Feedback Management
Case Study

Digital Insight

Financial services company drives corporate growth through CustomerSat’s feedback solutions.

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MarketTools CustomerSat / Enterprise Feedback Management
Case Study

Honeywell GBS

Honeywell Global Business Services (GBS) improves customer satisfaction through automated feedback measurement and actions.

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MarketTools CustomerSat / Enterprise Feedback Management
Case Study

SimplexGrinnell

Quick response to customer issues increases primary satisfaction indicator by 210% since program's inception.

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MarketTools CustomerSat / Enterprise Feedback Management
See CustomerSat in Action

Begin increasing customer satisfaction and loyalty today: click here to schedule a demo of CustomerSat.

Contact Us:

Sales Inquiries:

1.866.499.3750 (toll free in the U.S.)

1.415.957.2049 (outside the U.S.)

Key Steps to Designing Your Customer Satisfaction Program

2009 ACE Award Winners Announced
March 23, 2010

MarketTools announces thirty-five winners of the 2009 MarketTools CustomerSat Achievement in Customer Excellence (ACE) Award. Winners include 21st Century Insurance, Actuate, ADT Security Services…