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Products & Solutions

Types	Titles	Product/Solution
Solution Brief	Drive Customer Loyalty in the Contact Center with Enterprise Feedback Management Whether you manage an onsite field service, a contact center, or a technical support organization, building customer loyalty requires an ability to understand and respond to the voice of your customer across various touch points. MarketTools CustomerSat is a powerful Enterprise Feedback Management (EFM) solution that enables you to listen, analyze and act on customer feedback to build loyalty and revenue. Download Solution Brief	MarketTools CustomerSat / Enterprise Feedback Management
Solution Brief	Employee Feedback: Increase Retention, Productivity and Business Results Businesses with superior employee retention enjoy a significant competitive advantage in the form of higher productivity, stronger customer loyalty, and faster revenue growth. MarketTools CustomerSat offers advanced Web-based software and expert services teams to help you hear the Voice of the Employee, prioritize investments, and measure program impact — to drive a continuous process of improvement in employee satisfaction and business results. Download Solution Brief	MarketTools CustomerSat / Enterprise Feedback Management
Webcast	How SimplexGrinnell Increased Customer Advocacy by over 200% Join us to hear how SimplexGrinnell developed a process to not only measure the quality of customer relationships, but also take action to exceed customer expectations. Speakers: Karl Sharicz, Manager of Customer Intelligence, SimplexGrinnell Bill Herald PhD, Research Consultant, MarketTools View Webcast	MarketTools CustomerSat / Enterprise Feedback Management
Executive Brief	Closing the Customer Feedback Loop: Improving Customer Loyalty with Action Management Find out how leading customer-centric companies use a combination of business rules, alerts, and case management systems to complete the customer feedback loop through a process known as “Action Management.” Download Executive Brief	MarketTools CustomerSat / Enterprise Feedback Management
Case Study	CareFusion By using MarketTools CustomerSat to gather feedback at every service touchpoint, CareFusion is elevating service performance, customer satisfaction, and business results. Download Case Study	MarketTools CustomerSat / Enterprise Feedback Management
Case Study	ILOG Case Study ILOG uses MarketTools CustomerSat to provide critical data for their Win/Loss Program, helping them drive more effective sales, marketing, and product development strategies. Download Case Study	MarketTools CustomerSat / Enterprise Feedback Management
Webcast	Understanding New Product Potential in the Competitive World: Creative Uses of Advanced Analytics Was your last product introduction less than successful? Are you looking for a new way to estimate your new product's business potential? Join Michael Conklin, Chief Methodologist of MarketTools for this in depth discussion of advanced analytics and how you can apply it directly to your business bottom line. The analytical technique, Shapley Value, helps to understand the true business potential of a brand portfolio and new, engaging ways to capture the consumer's input. Applying Shapley Value analytics to line optimization research indicates whether a new assortment of products will truly change consumers purchase decisions as well as help size the business opportunity. View Webcast	Market Research Services / Custom Market Research
Webcast	Overcoming Barriers to Innovation: Five Ways New Research Approaches Can Help Forward-thinking companies are discovering new ways to solve these innovation problems, using tools like online communities and trend mapping. Join MarketTools to learn how companies are using new collaboration and research tools to break through the barriers to innovation and unleash true creative thinking within their organizations. View Webcast	Market Research Services / Custom Market Research
Webcast	5 Steps to More Profitable Research Projects More than ever companies are looking for ways to maximize profits. Many companies have turned to online market research as a way to collect customer feedback faster and cheaper. But, simply doing research online isn't enough! View Webcast	Market Research Services / Custom Market Research
Webcast	Data Quality – Real Results from the Research Frontlines Data quality is a very hot topic in Market Research, but just how prevalent is the problem? "General Mills' innovative researchers" were among to first to begin research online - and today they are at the forefront of the data quality debate. Join Jeff Hunter, Director of the Center for Learning and Experimentation at General Mills and John Ouren, EVP panels and communities for MarketTools to see the real numbers behind the data quality debate. Learn the real data about data quality - and what General Mills and MarketTools have found in their joint research on data quality. View Webcast	MarketTools TrueSample / Sample Quality Software