Find out more about MarketTools online marketing research services and enterprise feedback management (EFM) software, including MarketTools CustomerSat, through this in-depth knowledge center. Download resources, including white papers and articles, and watch our webinars. We’ve put together a comprehensive library of media for you to access and learn from – you can sort by type, product or title.
| Types | Titles | Product/Solution |
|---|---|---|
 Case Study |
 OmnicellOmnicell uses MarketTools CustomerSat to take its Voice of the Employee program to the next level - to capture the employee feedback they need to help improve training and boost retention. Download Case Study |
MarketTools CustomerSat / Enterprise Feedback Management |
 Webcast |
The Retailer Viewpoint: Optimize Your shelves for Your MarketLearn how online research studies can deliver deep insights about the consumer decision-making process to help retailers optimize product assortment to meet changing market needs, in this webinar featuring Colin Stewart of Acosta Sales & Marketing and Michael Conklin of MarketTools. View Webcast |
Custom Market Research |
 Webcast |
7 Steps to a Profitable Voice of the Customer ProgramLearn best practices for creating and sustaining an effective customer feedback program, in this on-demand webinar featuring Seth Hall of Philadelphia Insurance Companies. View Webcast |
MarketTools CustomerSat / Enterprise Feedback Management |
 Webcast |
Beyond Satisfaction: Creating Clients for LifeWhile many companies aim to improve customer satisfaction, true market leaders go beyond baseline satisfaction to create loyal, profitable customers. Learn how DuPont Sustainable Solutions created a customer loyalty initiative that not only drives customer satisfaction, but builds loyalty by creating a preferred customer experience. View Webcast |
MarketTools CustomerSat / Enterprise Feedback Management |
 White Paper |
MarketTools Named a Leader in EFM by Forrester Research, Inc.Download this Forrester report to learn why MarketTools is a leader among EFM Satisfaction and Loyalty Solutions Vendors Download White Paper |
MarketTools CustomerSat / Enterprise Feedback Management |
 Solution Brief |
 Healthcare Market Research: Drive Product Success with Deep Patient InsightsAs payer and government influence over therapy choice increases, new market research methods have become critical for managing the competitive environment in the healthcare and pharmaceutical marketplaces. Download Solution Brief |
Custom Market Research |
 Solution Brief |
 Financial Services Market Research: Expand Your Opportunities with Rich Customer InsightsAs economic and governmental pressures continue to increase for financial services organizations, new market research methods are the key to successfully launching new financial products and services, moving into adjacent markets, or expanding to brand new business areas. Download Solution Brief |
Custom Market Research |
 Solution Brief |
 Technology Market Research: Rich Customer Insights for the Technology IndustryAdvances in software and hardware are constant – but today, the business landscape for the technology industry is complicated by constant economic change as well. New market research methods provide critical insights for gaining or maintaining a competitive advantage in the technology marketplace. Download Solution Brief |
Custom Market Research |
 Webcast |
Beyond NPS - Adopting the Secure Customer IndexIn this 30-minute webcast, Karl Sharicz, Manager of Customer Intelligence at Simplex Grinnell, and John Ragsdale of TSIA discuss NPS* and how to use the Secure Customer Index (SCI)* as a complimentary metric designed to provide deeper insight into customer satisfaction, loyalty and advocacy. (*All trademarks are the property of their respective owners.) View Webcast |
MarketTools CustomerSat / Enterprise Feedback Management |
 Webcast |
Gaining Corporate Buy-In For Your Voice of Customer ProgramIn this 30 minute minicast, TSIA’s John Ragsdale interviews Karl Sharicz from SimplexGrinnell discuss Karl has successfully created corporate buy-in for his loyalty program while continuing to evolve it over the past 5 years. View Webcast |
MarketTools CustomerSat / Enterprise Feedback Management |
Watch a 10-minute demo of MarketTools CustomerSat to see how easy it can be to capture customer feedback and take action to drive improved customer retention and loyalty.
Congratulations to the winners of the 2012 MarketTools ACE (Achievement in Customer Excellence) Awards and the ACE Awards for Best Use of EFM (Enterprise Feedback Management) recognizing outstanding achievement in customer satisfaction, employee satisfaction, and partner satisfaction.
Copyright © 2012 MarketTools, Inc. All rights reserved.