Find out more about MarketTools software and services through this in-depth knowledge center. Download white papers, listen to podcasts, read articles, and even watch our webcasts. We’ve put together a comprehensive library of media for you to access and learn from – you can sort by type, product or title.

Show me resources for...

Types Titles Product/Solution
Case Study

American General Life Companies

One of the the top insurance providers in North America uses customer feedback to drive cost savings, improved business processes, and new opportunities.

Download Case Study
MarketTools CustomerSat / Enterprise Feedback Management
Case Study

CyberSource

For CyberSource, a leading provider of electronic payment, risk management, and payment security solutions, award-winning customer satisfaction pays.

Download Case Study
MarketTools CustomerSat / Enterprise Feedback Management
Case Study

Carlson Wagonlit Travel

This global leader in business travel management puts customer satisfaction first on the itinerary, using customer feedback to deliver a rapid response to resolve issues and improve business processes to deepen customer loyalty.

Download Case Study
MarketTools CustomerSat / Enterprise Feedback Management
Case Study

Wind River

Wind River, a wholly owned subsidiary of Intel Corporation and a world leader in embedded and mobile software, translates customer satisfaction to customer loyalty — and better business results.

Download Case Study
MarketTools CustomerSat / Enterprise Feedback Management
Solution Brief

Drive Customer Loyalty in the Contact Center with Enterprise Feedback Management

Whether you manage an onsite field service, a contact center, or a technical support organization, building customer loyalty requires an ability to understand and respond to the voice of your customer across various touch points.  MarketTools CustomerSat is a powerful Enterprise Feedback Management (EFM) solution that enables you to listen, analyze and act on customer feedback to build loyalty and revenue.

Download Solution Brief
MarketTools CustomerSat / Enterprise Feedback Management
Solution Brief

Employee Feedback: Increase Retention, Productivity and Business Results

Businesses with superior employee retention enjoy a significant competitive advantage in the form of higher productivity, stronger customer loyalty, and faster revenue growth. MarketTools CustomerSat offers advanced Web-based software and expert services teams to help you hear the Voice of the Employee, prioritize investments, and measure program impact — to drive a continuous process of improvement in employee satisfaction and business results.

Download Solution Brief
MarketTools CustomerSat / Enterprise Feedback Management
Webcast

How SimplexGrinnell Increased Customer Advocacy by over 200%

Join us to hear how SimplexGrinnell developed a process to not only measure the quality of customer relationships, but also take action to exceed customer expectations.

Speakers:
Karl Sharicz, Manager of Customer Intelligence, SimplexGrinnell
Bill Herald PhD, Research Consultant, MarketTools

View Webcast
MarketTools CustomerSat / Enterprise Feedback Management
Executive Brief

Closing the Customer Feedback Loop: Improving Customer Loyalty with Action Management

Find out how leading customer-centric companies use a combination of business rules, alerts, and case management systems to complete the customer feedback loop through a process known as “Action Management.”

Download Executive Brief
MarketTools CustomerSat / Enterprise Feedback Management
Case Study

CareFusion

By using MarketTools CustomerSat to gather feedback at every service touchpoint, CareFusion is elevating service performance, customer satisfaction, and business results.

Download Case Study
MarketTools CustomerSat / Enterprise Feedback Management
Case Study

ILOG Case Study

ILOG uses MarketTools CustomerSat to provide critical data for their Win/Loss Program, helping them drive more effective sales, marketing, and product development strategies.

Download Case Study
MarketTools CustomerSat / Enterprise Feedback Management
See CustomerSat in Action

Engage customers, build loyalty and improve satisfaction with CustomerSat.

Contact Us:

Sales Inquiries:

1.866.499.3750 (toll free in the U.S.)

1.415.957.2049 (outside the U.S.)

Key Steps to Designing Your Customer Satisfaction Program

2009 ACE Award Winners Announced
March 23, 2010

MarketTools announces thirty-five winners of the 2009 MarketTools CustomerSat Achievement in Customer Excellence (ACE) Award. Winners include 21st Century Insurance, Actuate, ADT Security Services…